At a GlanceAI
Practical guide to planning and conducting high-quality qualitative interviews across academic and professional settings.
SummaryAI
This work offers practical guidance for designing and carrying out interviews as a core method in qualitative research. Its contribution is to translate “state-of-the-art” qualitative interviewing into actionable steps that students and researchers can apply in varied real-world contexts. The main implication is methodological: better-planned and better-executed interviews can improve the credibility and usefulness of qualitative findings across disciplines.
One of the best books for beginners on qualitative methods. Chapter 9 has an excellent guide on how to apply content analysis.
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- Method:AI
- Methodological instruction on qualitative interviewing, from research planning through interview conduct.
- Background:AI
- Basic familiarity with qualitative research aims and research design concepts.